Drivers of Knowledge Base Adoption, Analysis of Czech Corporate Environment
|Autor:||Mgr. Zuzana Rakovská|
|Rok:||2015 - letní|
|Vedoucí:|| Václav Korbel Ph.D.
|Typ práce:|| Diplomová
Finance, finanční trhy a bankovnictví
|Abstrakt:||This thesis analyses the process of knowledge-base adoption in the enterprise environment.
Using data from two knowledge-management systems operated by the company, Semanta,
s.r.o. we studied the day-to-day interactions of employees using the system and identified the
important drivers of system adoption.
We began by studying the effect of co-workers' collaborative activities on knowledge creation
within the system. It was found that they had a positive and significant impact upon overall
knowledge creation and thus on adoption. Secondly, we explored how the newly defined
concept of gamification could help determine and encourage an increase in knowledge
creation. The use of gamification tools, such as the "Hall of Fame" page, turned out to have
significant influence in the adoption process. Thirdly, we examined how users continually
seek knowledge within the system and how asking for missing information and being supplied
with answers has an impact on adoption rates. It was shown that the quicker the responses and
the more experts dealing with requests the greater the impact on knowledge base adoption.
Finally, we showed that the size and character of the company deploying the knowledge
management system does not influence the adoption drivers.
This thesis represents an effort to fill the literature gap surrounding effective knowledge-base
adoption in an intra-company environment. Moreover, as far as we know, it represents the
first attempt to estimate the relationship between gamification concepts and knowledge-base
adoption not only in the Czech Republic but also worldwide